OVERVIEW
IQ Commerce is a division within IQ Response that offers low-risk distribution for consumer products companies. IQ Commerce works with products that have a high mass-market appeal and greater margin allowances, allowing IQ Response and it’s partners to profit from the performance based campaigns

PRODUCTS
IQ Commerce strictly works with companies in categories that have little or no exposure in the email or web media marketplace. Products with overexposure have been saturated and as a result, generate less that acceptable levels of response. Additionally, the gross margins have to be significant enough to entice out network of partners to market this product/service to their audience base. IQ Commerce has experience in the Financial Services, Dating, Health and Publishing categories.

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DISTRIBUTION
IQ Commerce has agreements with multiple email providers, contextual targeting companies and media properties to access for inventory. We will decide which lists are most suitable, set up testing platforms and begin the program. In some cases, we will offer exclusivity to a file if the relationship merits an exclusive “first-pass”.

CLICK HERE TO BECOME A DISTRIBUTION PARTNER

METRICS
All of our campaigns will be offered on a pay-per-performance model. This includes cost-per-click, cost-per-lead and cost-per-acquisition. Our compensation is strictly ties to performance. IQ Response will work with our various products clients to determine the best testing approach, creative concepts and revenue sharing metrics.

ACCOUNTABILITY
We require all of our product partners to offer an affiliate tracking tool so all distribution providers have access to daily reports on performance. We encourage our distribution partners to make creative suggestions on increasing the performance of the campaign on their respective files.